Proactive Issues Management.jpgWelcome to Madworld Limited

Mad World is a New Zealand based practice which has carved its own market niche in:

Our role is to make our clients' professional and commercial arguments highly effective. Whether you're a small, medium, large or multinational company or perhaps a trade or industry association we make your case heard in a way that will enhance your reputation, competitiveness and prosperity.

We call the process "issues management".

We focus on helping you manage your reputation and performance, because caring for the environment and society is good business practice. The way companies behave and operate is always under the spotlight; so we make sure we know the issues which are likely to impact your business now and in the future: That means being proactive.

Measurability and accountability are essential to business success, so we partner with international media analysis company Impact Evaluation.